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Good Witch Brand Guide
Good Witch was an assignment I completed in my Graphic Design Diploma course at Hornsby TAFE 2022.
We were asked to design a sandwich service company logo, branding and workable phone application. We also had to think of a company name and client it was catered towards. I decided to name my company Good Witch a play on the word sandwich but because my company is a healthy gluten-free company I changed the name to Good Witch.
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I wanted my design to be eye catching and unique, standing out amongst other phone applications. I wanted my logo to incorporate health, fresh and also be fun and attracting to kids.
The colour palette I have chosen is on theme with the 'Witch' part of my logo consisting of classic halloween and witchy colours.
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